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What we're all about

We’re a handmade emporium & emerging artist gallery around 100 artists and makers at any one time. We’ve got two spaces, one in Fitzroy (established 2007) and one in Prahran (established 2019).

We believe that if retail is to survive in this fast paced digital world it needs to be  colourful, varied and exciting. We run this space to be as interactive as possible and encourage our cubers and the general public to engage with us through our cubing system, our group exhibitions, our workshops and as patrons of the arts.

We don’t see any reason to buy mass-produced when you can support small businesses, often run by parents of young children, retired people finally doing what they love, students, full time artists and dabblers. There’s so much that can be created right here in Melbourne & by supporting local businesses we’re shortnening the supply chain and helping the public buy directly from the maker.

How we "support Melbourne artists"
Our Retail Emporiums

Our Fitzroy retail emporium has lived near the corner of Smith & Johnston streets since July 2007 and has been home to hundreds of Melbourne creatives during that time.

In February 2019, we opened our second Melbourne space, in Greville Street Prahran.

Creators of jewellery, ceramics, clothing, accessories and fine-art prints can rent a space that suits their needs and have their work available on sale to the public 7 days a week for just a few dollars a day!

Find out more about becoming a cuber below.

Our Exhibition Spaces

Our exhibition spaces provide a place for visual artists to exhibit their work, be it through one of our solo shows, almost solo shows (4-6 artists exhibiting a range of work) or themed group exhibitions (10+ artists working to a theme).

We provide a place for artists to exhibit their work commission free while still reaping the benefits of being involved in a showcase including a show opening, online catalogue of works & a combination of digital and traditional marketing.

Find out more about exhibiting or our upcoming shows!

Our Other Services

We love helping artists grow, so we run a range of other programs to help them achieve their goals and grow their handmade businesses.

Our workshops are growing in popularity and range in topics from crafty subjects like making your own jewellery, learning how to sew and other arty classes to more marketing based workshops run by Elle-May on topics like online marketing, goal setting and other business topics. Find out more about upcoming workshops here.

Elle-May also runs one-on-one coaching with select artists who need a little bit of assistance getting their business off the ground in topics such as marketing, branding, business planning, social media, and even website design.

Meet the team

Elle-May took over in.cube8r in Feb 2016 after 10 years in a rewarding career in charity fundraising. She was ready for a change and up for the challenge of running her own business when in.cube8r came into her world.

Since arriving Elle has transformed in.cube8r and given it new life, opening the second in.cube8r in Prahran in 2019 and creating additional offerings including the art show and workshop elements.

She has formed bonds with many of her clients and enjoys watching them grow their businesses as time passes. She provides general coaching to cubers and non-cubers alike through her Marketing Kickstart workshop series, and one-on-one coaching with select creatives on topics such as business planning, branding, marketing, photography and website design.


Clare has been part of the in.cube8r family since 2009! Technically trained in jewellery design at Curtin University and running her own handmade business Skadi Jewellery Design, Clare can provide inside knowledge and tips to cubers on a variety of jewellery related questions. Clare is responsible for our online store as well as assisting in the day-to-day of in.cube8r. She also really likes cats and is at her happiest during Winter.


Kylie is a Fitzroy resident whose local knowledge has been indispensable! As well as being a valuable member of our team, Kylie has a line of kids clothing and a line of men’s accessories under the name St David Studio 3065. You can find her every Saturday at Rose St Artist’s Market.


Jade comes from a long way away, (Mornington Peninsula) to revel in the vibe of Greville St and Prahran in.cube8r. An Artist for a couple of decades now, Jade creates in 2 and 3 dimensions and is working on facilitating interesting and creative workshops in the Prahran Gallery Space.


Caroline is the newest member of the in.cube8r crew but blends in oh so well! Caroline is a fellow creative (CO’B by Design) and has a cube full of unique colourful botanical jewellery. Caroline is currently living in Switzerland and is working as virtual admin, mainly handling the in.cube8r blog.

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